Off-Page SEO

Off-Page SEO 2021 | Full Process Step By Step

In this post, we will talk about Off-Page SEO 2020 with the full process step by step. Off-Page SEO is used to built backlinks on other websites. It is a long-term process and it must be done regularly.

Off-Page optimization is done offsite and usually, it is not visible on our website.

What is SEO

SEO stands for “Search Engine Optimization.” It is the process of getting traffic from the “free,” or “organic,” search results on search engines.

Types Of SEO

There are 2 types of SEO

  • On-Page SEO
  • Off-Page SEO

If you want to know what is On-Page SEO, click on this link and read below.

How to do On-Page SEO 2021

On-Page SEO

On-Page SEO refers to settings you can apply on your website so that it is optimized for search engines.

The most important On-Page SEO tips are:

  • Attractive title and description
  • Create high-quality content
  • Write content regularly
  • Use social media plugins
  • Allow comments on your website
  • Proper URL Structures
  • Mobile-Friendly website
  • Fast loading pages
  • Share your content to social media
  • Use keyword in title, description, headings, content, and page URL
  • Find proper keywords for your website
  • Submit your website to search engines (Google, Bing, Yahoo)
  • Image optimization (Use of Alt Tag)
  • Properly optimized H1 tag and other headings

Why is Off-Page SEO Important

As we all know that after On-Page SEO, we need a backlink somewhere. Through backlinks, we make our website strong.

And off-page SEO is the process of creating backlinks. The more we have quality backlinks, the more we will rank on Google. We have to create quality backlinks through which our website rank on top of Google.

Benefits of Off-Page SEO

A successful off-site SEO strategy will generate the following benefits to website owners:

  • Establish Reliableness
  • Publicity
  • Increase Pagerank
  • Increase Ranking
  • Promotion

Off page SEO 2019

Off-Page SEO

As we have discussed above why is Off-Page SEO important and what are the benefits of this. Here we will discuss the process of backlink creation.

  • Directory Submission
  • Social Media Engagement
  • Forum Submission
  • Article Submission
  • Video Submission
  • Image Submission
  • Social Bookmarking
  • Guest Posting
  • Web listing 2.0
  • Blog posting
  • Questions & Answers


A backlink is a link one website gets from another website. It is one of the most used words in the world of SEO.

How To Create Dofollow Backlinks | Instant Approval

Types of Backlink

There are two types of backlink:

  • Dofollow
  • Nofollow

Dofollow backlinks: It will pass links like Page Rank or Link Juice.

Nofollow backlinks: It will not pass any link. If we create a Nofollow link then we mention “Nofollow” with the website.

This is a special tag you can add to a link that tells search engines not to count the particular link as a ‘vote of trust’ to the referenced website.

<a href="" rel="nofollow">click here</a>

Internal Links: It is referred to as a backlink. An internal link is a hyperlink on a third-party web page that points to a web page on your site.

Off page SEO 2019

You can see in the above image how internal links look like.

Cross Link: It is a process of linking between 2 sites. Whether or not they are owned by the same person.

There are three websites A, B, and C. A gives a link to B, B gives a link to C, and C gives a link to A. This is called cross-linking.

Link Wheel: A link wheel is, for example when you have 6 sites: A B C D E F. If A is your main site, then B, C, D, E, F link to A reciprocally. Then B links to C, C links to D, D links to E, E links to F, and F links to B completing the wheel. This is the basic variant.

Off Page SEO 2019

Directory Submission

Just as phones have directories, the website also has its own online directories. You can submit your website in different directories.

Free High DA Instant Approval Directory

This has the advantage of how you submit your website to different directories from there you get a backlink.

The second benefit of this is that whatever users come to these directories. They can come to your website through these directories. It also increases your traffic and page rank.

Social Bookmarking

Nowadays every person is using social networking sites. If we share the information of our website on the social bookmarking site, we can get a lot of backlinks from there.

People who use social networking sites can easily visit our website.

Article Submission

When we submit articles on different websites, they have some rules.

Let me tell you in the rules:

  • First of all, your article should not be a duplicate
  • Each line must be unique
  • Must be 400 to 600 characters (According to them)

Blog Commenting

In this, you have to search for blogs related to your business that have a good page rank. And also comment on those blogs.

You can get a backlink to your website through that comment. The advantage will be that people will read those blogs and go to your comment. This will increase your website traffic.

Difference Between Technical SEO and On-Page SEO

How to Rank in Google My Business | Local SEO 2021

Video Sharing

If we talk about video sharing, then this is also a way to increase website visitors. If you are making a video related to your services and the name of your website is inside the video, your services, your phone number is there.

People will visit your website after watching your video & contact you.

This is also the best way to increase your website traffic.

Guest Posting

We register any guest post website and post our content there. This process is also called a backlink creation process.

Social Media Marketing

Social media marketing is part of ‘off-site SEO’ and if you think about it, it’s also a form of link building. It should be noted that almost all of the links you get from social media sites are “Nofollow Backlink”, but this does not mean that they do not have any value.

Difference between Social Bookmarking & Social Media Marketing

You just create backlinks inside social bookmarking. If you use 100 websites, then this has become your social bookmarking of your website.

Inside social media, you promote your product, business, or website. And you increase your online reputations.


As we have discussed in the above post how we can create backlinks. Read full article carefully and do your website SEO.

Off-page SEO is as important as on-site SEO. If you want your SEO campaigns to be successful you have to do both.

When thinking about link building don’t take the easy way, but try to get links from hard-to-get places. The more difficult is to get a link, the more value it has.

If you like this post please share it with your friends as much as possible.

Author: Shehraz KhanFounder of My Digital Post, and I have a passion for all things digital marketing. I hold an MBA in Marketing from the prestigious University of Pune and have been in the industry for over 6 years now. As a Digital Marketing Manager and Blogger, my expertise lies in SEO, SMO, Google Ads, Facebook Ads, and Content Optimization. I love creating strategies that help businesses to achieve their marketing goals and make an impact in their industry.

20 thoughts on “Off-Page SEO 2021 | Full Process Step By Step”

  1. Digital Marketing Tutorial

    Thanks for sharing this SEO guide. I have learned some important things about SEO.

  2. I like what you guys are usually up too. This kind of clever work and coverage! Keep up the wonderful works guys I’ve added you guys to my blogroll.

  3. I was reading some of your posts on this internet site and I conceive this site is rattling informative! Keep on putting up.

  4. web site ranking

    It as hard to come by educated people about this subject. However, you sound like you know what you are talking about! Thanks.

  5. Many thanks for this article. I would also like to talk about the fact that it can always be hard while you are in school and merely starting out to create a long credit standing. There are many college students who are only trying to make it and have a protracted or positive credit history can sometimes be a difficult issue to have.

  6. Hi there, just became alert to your blog through Google, and found that it’s really informative. I am going to watch out for brussels. I抣l be grateful if you continue this in future. Numerous people will be benefited from your writing. Cheers!

  7. I am not sure where you’re getting your info, but great topic. I needs to spend some time learning much more or understanding more. Thanks for magnificent info I was looking for this information for my mission.

  8. I think this is one of the most important information for
    me. And i’m glad reading your article. But should remark on few general things, The site style is ideal, the articles is really great : D.
    Good job, cheers

  9. Hello, after reading this awesome piece of writing i am as well delighted to share my familiarity here with colleagues.

  10. I’m flattered by the details you have provided on this site. It shows how nicely you savvy this subject. What an ideal site it is.

  11. An impressive share! I’ve just forwarded this onto a coworker who had been conducting a little homework on this. And he actually ordered me lunch because I stumbled upon it for him… lol. So let me reword this…. Thanks for the meal!! But yeah, thanks for spending the time to talk about this subject here on your web page.

  12. dark techno minimal

    Everything is very open with a precise description of the issues. It was definitely informative. Your site is very helpful. Many thanks for sharing!

  13. Attractive section of content. I just stumbled upon your website and
    in accession capital to assert that I get in fact enjoyed account your
    blog posts. Any way I will be subscribing to your augment and
    even I achievement you access consistently rapidly.

Comments are closed.