backlink creation strategy

7 Steps to implement Backlink Strategy in 2021

So we all know what backlinks do, not only improve your content quality but also impact the performance and ranking. I am going to explain what are the steps to implement a backlink strategy in 2021.

There is no doubt you can find different content on this topic but here try to mention some simple and easy but most effective strategies because we believe clear and on-point tips and discussions give more clear vision.

So you are thinking about productive results without spending months and you are searching for some organic strategies and tricks. Here we have made a list of 7 steps that you can implement in the backlink strategy in 2021.

1.  Help Correspondents

Well some of you know about HARO, it is a site for reporters to help them if they have any questions. Many journalists use this platform to get solve their confusion at the same time it is a golden opportunity for you to showcase yourself there.

It is being used by many different big international sites such as,, and many others.

It doesn’t guarantee you to get backlinks but it drives heavy traffic on your site because all of them are high profile individuals. You need to spend some hours there as a result you will get many high-profile links on your way.

2.  Guest Posts

 The guest post allows you to feature your article and blog on other websites. This is one of the most effective ways to reach out to your new audience.

If you can publish your blogs somewhere else then definitely you will get new exposure and visitors. It adds extra backlinks options and increases more reputation.

Using different social media platforms and these days Twitter has become a more powerful tool you can find many websites that are accepting guest posts and guest articles.

You can easily find other websites by using a simple google search by typing your keyword + guest-posts.

3.  Link-building

It has been observed by checking the performances of the websites that it comes and goes with time but as a webmaster, a website cannot have all the links places correctly and up to date.

The webmaster of different sites to report those broken links on their sites. Similarly, you can indorse other websites too to remove all broken links.

Link building strategy

Ask them to change it with your website link. It is guaranteed that they will be happy to replace it your as broken one make performance slow. It will be beneficial for your website and ultimately they will consider it as a huge favor from your side.

4.  Content Promotion

At the point when you have published your content now, this is the time when you need to promote it. Your great piece of content won’t give you any backlinks to getting that you need to boost up your content with extra little effort.

Instead of using different social platforms, we have mentioned before. Let’s go with our all-time favorite’s google search for websites. When you find different searches on Google related to your topic with relevant keywords.

The most important part don’t forget to mention contact the author put a hyperlink in it can bring traffic to your site. When it comes to connecting to the author don’t forget to mention your introduction on your site along with some tutorials, etc. this is will be the best chance for you to include it in your roundup.

Everyone wants engaging content and you are already doing that means you are making lives stress-free.

5.  Create a unique tool that considers handy

If you’re a programmer and can build such stuff then why don’t you try your HTML and programming skills to make small tools and other handy gadgets which help you get loads of backlinks. Likewise, CoSchedule has created Headline Analyser which helps everyone in analyzing headings.

This will bring amazing organic flow to your site. The reason I’m mentioning it last because not everyone can do that. But I would advise that give it a try.

content marketing & promotion
Woman writing Content is king on a notebook

6.  Infographics

in this digital world when people more like visual content than any written content. if you place your written content creatively along with some images can bring more traffic to your site.

Because people see it as more interesting either your content is engaging especially, Ghost Writing Services New York but didn’t put any image in support of your content then people won’t consider it creative and engaging.

You can check top trending topics and can create content in the same way or you can use infographics to communicate your writing work.

If you don’t have graphics skills then no worries you can make someone do that work for you. Remember these days visual content is more lasting in minds than any other.

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7.  Products Review

Last but foremost product review, you can do it in two ways. The first is related to products that you are using for your site and business and the second is you can use it in the way to get to backlinks for your website.

Now the question is how it will work, so firstly you need to make a list of whatever products you are using or other small businesses and companies to identify the testimonials.

You can make an honest review on it so that it will bring credibility. In a second way, you can use different products review as your backlinks. You can find different bloggers and influencers to get the review related to your business or market.

Check those product details and then you can ask that product owner that would like to review their products once he will allow then simply put best and honest reviews and share them on your website too.


If you implement any of these tips in your backlink strategy then you will notice the incredible change which will transpire in more backlinks.

This will ultimately bring organic traffic to your website we have tried our best to select these seven strategies which will help you get more referral and search traffic.

We would be grateful if you can share your comments if any of these tips will help you.

Author: Shehraz KhanFounder of My Digital Post, and I have a passion for all things digital marketing. I hold an MBA in Marketing from the prestigious University of Pune and have been in the industry for over 6 years now. As a Digital Marketing Manager and Blogger, my expertise lies in SEO, SMO, Google Ads, Facebook Ads, and Content Optimization. I love creating strategies that help businesses to achieve their marketing goals and make an impact in their industry.